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Diffuse negative online comments the right way Current trends show that personalized interactions help establish a business’s persona or identity with prospective customers. This makes the business more relatable and therefore more attractive to more...

Should you worry about Facebook’s breach? Facebook is the most popular platform for developing brand awareness because it allows businesses to target users based on what they have posted in the past. But after the...

Facebook’s most recent monthly active users numbered over 2.3 billion. That’s almost one account for every three people on the planet! Many of your ideal customers use this platform to interact with businesses and creating...

Here’s how you can manage Google reviews More consumers are now turning to online reviews to help in their buying decision process. With Google reviews, you can enhance your online presence by making sure your...

Do you, as a brand new business owner, know how to take advantage of social media exposure, especially if no one has any idea what your new business is all about? The truth is, you...

Your products and services won’t sell, no matter how exceptional they are, if no one knows they exist. That’s where advertising comes into play. Yet for a small business with a limited budget, an ad...